Stop Sending Generic Offers. Start Creating 1-to-1 Connections.
Transform Every Customer Into a VIP With Hyper AI BlueINK Personalized Video
Your customers don’t want another impersonal mailer. They want to feel valued, understood, and spoken to directly. Our Hyper AI BlueINK Personalized video technology—powered by our partnership with Johnson Ads—turns every piece of direct mail into a cinematic experience tailored specifically to them.
See Your Customers' Names. Hear Their Details. Watch Engagement Soar.
Imagine every recipient opening a video that addresses them by name, references their exact vehicle, and presents an offer built just for them. That's not the future—that's what we deliver today.
Here's How the Magic Happens:
Seamless Data Integration
We take your Johnson Ads data file and transform it into dynamic video content using powerful merge fields:
Customer name
Vehicle year, make, and model
Payoff amounts or trade-in details
Custom offers, payment ranges, and more
Instant CRM Integration
Qualified leads flow directly into your dealership’s CRM for immediate follow-up. No lag. No manual entry. Just actionable leads, ready to convert.
The QR Code Journey
Each mail piece includes a unique QR code. When scanned, customers land on a personalized page where they:
Confirm their pre-populated information
Enter their phone number to unlock their exclusive video offer
Experience a fully immersive, personalized video journey
The Numbers Don't Lie
Your customers are engaging
On actionable leads who submit their information
Instant delivery into your CRM system
These aren't vanity metrics. These are qualified prospects walking through your digital door, ready to talk.
Powered by Humanized AI
Become the Star of Every Video
Choose from our curated library of professional AI video agents designed specifically for automotive campaigns. Or take it one step further:
Record a simple 2-minute video about something you’re passionate about. Our system analyzes your voice, mannerisms, and likeness—then transforms it into an AI replica that appears in every personalized video automatically.
Your face. Your voice. Thousands of customers. One scalable solution.
Why Dealerships Are Making the Switch
Scale effortlessly
Reach thousands without sacrificing personalization
Boost engagement and response rates
Personalization drives action
Turn static mail into interactive experiences
Stand out in the mailbox and the inbox
Create authentic 1-to-1 connections
Customers feel seen and valued
Stay compliant
Built with data security and privacy in mind
Transform Your Customer Communications from Transactional to Transformational
Today’s car buyers expect more than generic sales pitches—they want experiences that feel personal, relevant, and genuine. Progressive dealerships are abandoning one-size-fits-all marketing in favor of intelligent, personalized outreach that meets customers where they are in their buying journey.
Turn Static Mail Into Interactive Experiences
The days of glossy postcards gathering dust on kitchen counters are over. Modern dealerships are bridging the physical and digital worlds by transforming traditional direct mail into gateways for engagement. Imagine a potential customer receiving a personalized mailer with their name, their trade-in vehicle, and a custom video message from their sales rep—then scanning a QR code to instantly view their tailored financing options, schedule a test drive, or explore inventory matched to their preferences.
This hybrid approach stands out both in the mailbox and the inbox. While competitors send forgettable form letters, you’re creating memorable moments that seamlessly transition from physical touchpoint to digital conversation. Your prospects aren’t just reading about offers—they’re interacting with them.
Boost Engagement and Response Rates
Personalization isn’t a nice-to-have anymore; it’s the difference between a 2% response rate and a 15% response rate. When customers see content that speaks directly to their situation—whether it’s their lease ending in 60 days, their vehicle’s current market value, or incentives on the exact make and model they’ve been researching—they take action.
Generic campaigns create generic results. Personalized campaigns create appointments, showroom visits, and sales. Data consistently shows that personalized video messages see 5-8x higher click-through rates than static emails, and personalized direct mail achieves 3-4x better response rates than standard bulk mail. Your customers are telling you what works—are you listening?
Create Authentic 1-to-1 Connections
In an industry where trust is everything, authenticity matters. Today’s buyers can smell a mass email from a mile away, and they delete it just as quickly. But when they receive a message where their sales consultant addresses them by name, references their specific vehicle interest, and provides information relevant to their timeline, something changes. They feel seen. They feel valued. They feel like a person, not a number.
This isn’t about tricking customers with the illusion of personalization—it’s about using technology to enable genuine, scaled relationship-building. Your sales team can maintain the personal touch they’re known for while reaching exponentially more qualified prospects. Each customer gets the attention they deserve, and your dealership builds a reputation for caring about individuals, not just transactions.
Scale Effortlessly
The breakthrough isn’t personalization itself—dealerships have always known that personal attention drives sales. The breakthrough is being able to deliver that personal attention to thousands of customers simultaneously.
Advanced automation and data integration mean you can trigger personalized campaigns based on customer behaviors, lifecycle events, and buying signals—all without your team lifting a finger for each individual message. Service reminders, trade-in alerts, loyalty incentives, and conquest campaigns all run in the background while your sales team focuses on closing deals, not stuffing envelopes or crafting individual emails. You reach your entire database with the same care and attention you’d give to your best customer, because the technology handles the heavy lifting.
Stay Compliant
With increasing scrutiny on data privacy and evolving regulations like TCPA, CCPA, and state-level privacy laws, compliance isn’t optional—it’s essential. The wrong approach to customer data can result in hefty fines, legal headaches, and reputational damage.
Modern personalization platforms are built with compliance at their core. From secure data handling and encrypted storage to automated opt-out management and consent tracking, you can personalize with confidence. Your customers’ information is protected, your dealership is shielded from liability, and you demonstrate respect for privacy—which only strengthens trust and brand loyalty.
Powered by cutting-edge video technology in partnership with Johnson Ads. Because your customers deserve more than a form letter.
The Bottom Line
Dealerships making the switch aren’t just adopting new technology—they’re embracing a new philosophy of customer communication. They understand that in a market where consumers have endless options and unlimited information, the dealerships that win are those that make every customer feel like the only customer. And they’re doing it at scale, with compliance, and with measurably better results.
The question isn’t whether to make the switch. It’s whether you can afford to be left behind.
